P001 → Get an Airbnb (Airbnb)
I had the pleasure of producing this broadcast campaign for Airbnb, which highlights all the little perks you just can’t find in a hotel—whether that’s staying up past your kids’ bedtime, keeping everyone under one roof on a trip with friends, or enjoying some quiet time by your own private pool. Each 15- and 30-second spot was inspired by a real-life Airbnb listing—even down to the tiniest pieces of miniature furniture.
My role involved overseeing a team of 190 creatives, producers, and artists across every stage of production, collaborating closely with Airbnb’s creative team and internal production leads, and ensuring that each spot conveyed the unique comfort and authenticity at the heart of the Airbnb experience. The result is a playful “mini-land” that invites viewers to tuck in, relax, and imagine the possibilities of an Airbnb stay.
See a full project case study at buck.co
Role: Senior Producer / Production Lead
Campaign: Get an Airbnb 2023/24
Studio: BUCK
Client: Airbnb
Agency: Direct to Client (D2C)
Campaign: Get an Airbnb 2023/24
Studio: BUCK
Client: Airbnb
Agency: Direct to Client (D2C)